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Labelbox

Data-labeling platform and on-demand labeling services for AI

coding#data-labeling#annotation#training-data#rlhf
Free plan API Teams
Toolglade’s take

Labelbox is a mature, enterprise-grade data-labeling platform, and its combination of software plus an on-demand labeling workforce is genuinely useful for teams that need volume without staffing an annotation team. The tradeoffs: its usage model (priced in Labelbox Units) can be hard to forecast, meaningful volume and human-data services move you into sales-led enterprise contracts, and it competes in a crowded market. It is best suited to organizations with serious, ongoing training/evaluation data needs rather than one-off small projects.

About Labelbox

Labelbox is a data platform for AI that pairs a multi-modal data-labeling and annotation platform with on-demand human labeling services, used to create high-quality training and evaluation data for ML and generative AI. It supports images, video, text, and documents, and adds workflow, quality control, model-assisted labeling, and data curation. Used by large enterprises, it has raised roughly $189M total, including a $110M Series D led by SoftBank Vision Fund 2.

Labelbox helps teams build the labeled datasets that AI models depend on. Its platform provides annotation tools for many data types (images, video, text, documents, and more), workflow and quality-control features, model-assisted labeling, and data curation to prioritize the most valuable examples. Over time it has expanded from classic supervised-learning labeling toward generative-AI data needs like human preference data, RLHF-style feedback, and evaluation. A distinguishing element is that Labelbox pairs its software with an on-demand labeling workforce ('Boost'/human-data services), so customers can either label in-house using the platform or outsource labeling to Labelbox-managed labelers. This 'data factory' positioning targets enterprises that need large volumes of high-quality labeled or human-feedback data without building their own annotation operations. Labelbox is used by large enterprises across industries and reports meaningful revenue scale. It has raised a total of roughly $189 million across several rounds, with a $110 million Series D led by SoftBank Vision Fund 2 (2022) and backing from investors including Andreessen Horowitz, B Capital, Gradient Ventures, and Databricks Ventures. Pricing blends a self-serve, pay-per-usage model (priced in 'Labelbox Units') with sales-led enterprise contracts and separately quoted human-data services.

TL;DR

Labelbox is a data platform for AI that pairs a multi-modal labeling and annotation platform with on-demand human labeling services, used to build training and evaluation data for ML and generative AI. It supports images, video, text, and documents with model-assisted labeling, quality control, and curation. Used by large enterprises, it has raised roughly $189M, including a $110M Series D led by SoftBank Vision Fund 2. Pricing is usage-based (Labelbox Units) with sales-led enterprise and human-data services.

Company overview

Labelbox provides a data-labeling platform and managed labeling services positioned as a 'data factory' for AI. It has grown from classic supervised-learning annotation into generative-AI data needs like preference data and evaluation.

The company serves large enterprises across industries and reports meaningful revenue scale (public estimates put ARR in the tens of millions). It is backed by prominent investors and has raised substantial funding.

Product features

The platform offers annotation tools for images, video, text, and documents, model-assisted labeling, workflow and quality-control features, and data curation to prioritize valuable examples. It integrates with major cloud storage and data platforms via SDK and connectors.

Labelbox's managed human-data services provide an on-demand labeling workforce, letting customers outsource labeling or blend it with in-house annotation. Its generative-AI features support RLHF-style feedback and evaluation.

Target market

Enterprises and ML teams with ongoing, high-volume training and evaluation data needs across computer vision, NLP, and generative AI, especially those wanting managed labeling services.

Buyer personas

End users

Data labelers, ML engineers, and annotators building and reviewing datasets.

Buyers

ML/data platform leaders and heads of AI who need scalable, high-quality labeled data.

Key influencers

MLOps practitioners and data-operations managers evaluating labeling tools and vendors.

Ideal customer profile

Enterprises with continuous, large-scale data-labeling and human-feedback needs that want a single platform plus optional managed workforce for training and evaluation data.

Funding & performance

Labelbox has raised roughly $189 million total across several rounds, including a $110 million Series D led by SoftBank Vision Fund 2 (2022). Investors include SoftBank, Andreessen Horowitz, B Capital, Gradient Ventures, and Databricks Ventures.

Pros & cons

Pros

  • Mature, enterprise-grade multi-modal platform
  • Optional on-demand human labeling workforce
  • Model-assisted labeling speeds annotation
  • Strong quality-control and workflow tooling
  • Integrates with major cloud storage and data platforms
  • Expanded support for generative-AI data (RLHF, eval)

Cons

  • Usage-based (LBU) pricing can be hard to forecast
  • Volume and human-data services are sales-led
  • No self-hosted deployment option
  • Can be costly for large ongoing projects
  • Crowded competitive market
  • Overkill for small one-off labeling tasks

Pricing plans

Free
Free
  • Self-serve platform access
  • Limited monthly usage (Labelbox Units)
  • Core annotation tools
  • Community resources
Subscription (Pay-per-LBU)
From ~$0.10 per LBU
  • Higher usage limits
  • Multi-modal annotation tools
  • Model-assisted labeling
  • Quality-control workflows
  • Cloud storage integrations
Enterprise & Human Data
Custom
  • On-demand managed labeling workforce
  • RLHF and evaluation data services
  • Enterprise security and support
  • Per-project quotes

Key features

API
Team collaboration
Integrations
Python SDK, AWS S3, Google Cloud Storage, Azure Blob, Databricks, Snowflake
Input types
image, video, text, document
Output types
text
Best For
Labeling image, video, and text data, On-demand human labeling at scale, Building RLHF and preference data, Curating and evaluating training data

Compare key features

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Feature
Labelbox
Weights & Biases
SuperCompress
Pricing
Freemium
Freemium
Freemium
Free plan
Yes
Yes
Yes
Free trial
No
No
No
API
Yes
Yes
Yes
Self-hosted
No
Yes
Yes
Team support
Yes
Yes
No

Frequently asked questions

What is Labelbox used for?+

Labelbox is used to create labeled training and evaluation data for AI, offering annotation tools for images, video, text, and documents plus workflow, quality control, and data curation.

Does Labelbox provide human labelers?+

Yes. In addition to its software, Labelbox offers on-demand human-data (managed labeling) services, so teams can outsource labeling instead of doing it entirely in-house.

How is Labelbox priced?+

Labelbox uses a usage model priced in Labelbox Units (LBU), with a base rate around $0.10/LBU. Free and subscription tiers are self-serve, while human-data services and enterprise contracts are quoted by sales.

Can Labelbox help with generative AI data?+

Yes. Labelbox has expanded to support generative-AI needs such as human preference data, RLHF-style feedback, and model evaluation, in addition to traditional supervised-learning labeling.

Who uses Labelbox?+

Labelbox is used by large enterprises across industries, including companies such as Walmart, P&G, Genentech, and Adobe, for high-volume, high-quality data labeling.

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