Fotor

Fotor is an online photo editor and design tool that pairs traditional editing and templates with AI features like background removal, upscaling, AI headshots, and text-to-image generation. It runs in the browser and via desktop and mobile apps, using a freemium model with Pro and Pro+ subscriptions. It targets casual users, social media creators, and small businesses wanting an accessible alternative to heavier professional software.

Fotor is a long-running online photo editing and design platform developed by Chengdu-based Everimaging. It combines traditional editing (crop, retouch, effects, filters) with design templates and a growing suite of AI tools, including background removal, photo enhancement and upscaling, AI headshots, and text-to-image generation. It runs in the browser and via desktop and mobile apps. Fotor targets casual users, social media creators, and small businesses who want an accessible alternative to heavier professional software. Its template library and one-click effects make it easy to produce social posts, collages, and marketing graphics quickly, while the AI features handle common tasks like isolating a subject or improving image quality. The platform uses a freemium model: a free Basic tier with core tools and watermark or resolution limits on some outputs, then Pro and Pro+ subscriptions that remove ads, unlock more templates and effects, and add stock resources. It is a solid generalist for everyday editing rather than a specialized pro retouching tool.