SiteGPT

A personalized AI support chatbot trained on your website and docs.

Hand-reviewed by the Toolglade team·Updated Aug 2026

automation#ai-chatbot#customer-support#no-code#rag

Free trial Claimed API Teams

Toolglade’s take

SiteGPT is a focused, no-frills support chatbot that gets the basics right: fast setup, flexible training sources and reasonable pricing for smaller teams. It is a genuine solo-founder, bootstrapped operation, which means a lean, well-scoped product and personal support, but also a smaller team than venture-backed rivals. Watch the message allowances and add-on costs (branding removal and extra messages are paid), which can push the real bill up as volume grows.

About SiteGPT

SiteGPT is a no-code AI support chatbot trained on your website, help docs and files. It focuses on fast setup, flexible training sources and support automation such as ticket deflection and escalation, and is run as a lean, bootstrapped, solo-founder business.

SiteGPT lets you create an AI support chatbot by pointing it at your website, help center, PDFs and other content. Once trained, the bot answers customer questions in your product's voice, deflecting repetitive tickets and escalating to humans when needed. It emphasizes quick setup, flexible training sources and support-focused features like message history and escalation. The product is positioned squarely at customer support and success teams that want a knowledge-grounded assistant without a heavy build. Pricing is tiered by message allowances and features, with add-ons for extra messages and removing branding. SiteGPT is notable as a solo-founder, bootstrapped business built by Bhanu Teja P, reportedly reaching several hundred thousand dollars in annual recurring revenue with no external funding and a founder who handles support personally. That lean model keeps the product focused, though buyers should weigh message-allowance limits and the cost of add-ons against higher-volume needs.

TL;DR

SiteGPT is a no-code AI support chatbot trained on your website, help docs and files, focused on fast setup and ticket deflection. It is a lean, bootstrapped, solo-founder business with responsive personal support. Pricing is tiered by message allowances from around $39/month, with paid add-ons for branding removal and extra messages, and a free trial rather than a free plan. Best for small-to-midsize support teams.

Company overview

SiteGPT is a bootstrapped, solo-founder company built by Bhanu Teja P, offering an AI customer-support chatbot. It is reported to have reached several hundred thousand dollars in annual recurring revenue with no external funding.

The lean model keeps the product tightly focused on support automation, with the founder handling support personally.

Product features

SiteGPT trains chatbots on website content, help centers, PDFs and files, then deploys a support widget that answers questions and escalates to humans. It offers flexible training sources, message history, integrations with support tools and an API.

Plans are differentiated by message allowances and features, with add-ons for branding removal and extra messages.

Target market

Small-to-midsize SaaS companies and support teams that want a focused, affordable AI support chatbot grounded in their own documentation.

Buyer personas

End users

Support agents and customers using the chatbot for help.

Buyers

Support and CX leads, founders and SMB owners purchasing the subscription.

Key influencers

Indie-hacker and customer-support communities, and SaaS practitioners.

Ideal customer profile

A small-to-midsize SaaS or online business with solid help documentation that wants an affordable, focused AI support chatbot to deflect repetitive tickets.

Funding & performance

SiteGPT is bootstrapped with no external funding publicly disclosed; it is a solo-founder business reported to have reached several hundred thousand dollars in ARR.

Pros & cons

Pros

Fast setup and flexible training sources
Support-focused features and escalation
Reasonable entry pricing for small teams
Founder-led, responsive personal support
API and integrations with support tools
Lean, focused product without bloat

Cons

Message allowances can constrain higher volume
Branding removal and extra messages are paid add-ons
No free forever plan
Smaller team than venture-backed competitors
Limited beyond support use cases
No self-hosting option

Pricing plans

Starter

$39 / month

Entry message allowance
Train on website and docs
Website widget

Growth

$79 / month

Higher message allowance
More training sources
Integrations

Scale

$259 / month

Large message allowance
Advanced features
Priority support

Enterprise

Custom

Custom volume
Security and SLAs
Dedicated support

Key features

API

Team collaboration

Multi-language

Integrations

Website widget, Slack, Zapier, Crisp, Intercom

Input types

text, documents, website

Output types

text

Best For

Support ticket deflection, Website help chatbots, Training on docs and URLs, Small support teams

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Pricing

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Paid

Free plan

Yes

Free trial

Yes

API

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Team support

Yes

Frequently asked questions

What can I train SiteGPT on?+

You can train SiteGPT on your website URLs, help center, PDFs and other documents so the chatbot answers using your own content.

Is SiteGPT only for customer support?+

It is designed primarily for customer support and success, focusing on ticket deflection, knowledge-grounded answers and escalation to humans.

Does SiteGPT have a free plan?+

SiteGPT does not offer a free-forever plan, but it typically provides a free trial so you can evaluate it before subscribing.

What are the main extra costs?+

Beyond plan fees, common add-ons include removing branding and buying extra message packs, both of which can raise the effective monthly cost.

Is SiteGPT venture funded?+

No. SiteGPT is a bootstrapped, solo-founder business built by Bhanu Teja P, reportedly reaching several hundred thousand dollars in ARR with no external funding.