Munch

Munch (GetMunch) is an AI video repurposing platform that analyzes long videos to extract the most engaging moments and produce captioned, on-brand short clips optimized for social platforms. Using language models, OCR, and NLP, it targets marketers, agencies, and brands managing a content pipeline. Pricing starts higher than typical creator tools and is keyed to monthly upload minutes.

Munch, also known as GetMunch, is an AI tool that turns long-form video, such as podcasts, webinars, interviews, and YouTube uploads, into short, social-ready clips. It uses AI (including language models, OCR, and NLP) to analyze a video, identify the moments most likely to perform well, and cut them into vertical clips with auto-generated captions, on-brand styling, and platform-appropriate formatting for TikTok, Reels, Shorts, and LinkedIn. The pitch is that it finds the highlights so creators and marketers do not have to scrub through hours of footage. Beyond clipping, Munch positions itself as a repurposing and marketing tool: it aims to surface trend-driven moments, generate captions and titles, and help teams distribute more content from each long video they produce. It is geared toward marketers, agencies, and brands managing a content pipeline rather than only individual creators, and reports use by thousands of businesses. Munch is priced for teams and businesses more than casual users: plans start higher than typical creator tools, keyed to monthly upload minutes, scaling from a Pro tier up through Elite and Ultimate tiers with more minutes. There is generally a trial rather than a large permanent free plan. Clip-selection quality is decent but, as with all auto-clipping tools, benefits from human review before publishing.